Funding and Building your Business

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Book Preview: Word of Mouth Marketing by Andy Sernovitz – Reviewed by Guy Kawasaki

I highly recommend this book because it was so practical, tactical, and hysterical. Here are the ten ideas, stories, and recommendations from the book that I liked the most:

Funds Required For New Startups Average $10,000

More than half (53%) feels their business development would have been smoother with more funding at the outset.

Startup Success 2006 with a Successful Panel of Entrepreneurs

This is a video of “Startup Success,” the Churchill Club’s annual look at what it takes to build a successful startup.

Make an office’s dog days dog friendly

Dog-friendly offices are good for dogs, but more importantly, they’re good for business. It certainly helps attract and retain great employees.

Writing press releases that won’t be overlooked or tossed away

Press releases are short documents used to call the attention to an event or newsworthy happening at your company. Pick your targets carefully.

Here’s 20 Startup Ideas and $100 Million. What Are You Waiting For?

B2.0’s Michael Copeland and Susanna Hammer went out and asked investors like Howard Schultz, Vinod Khosla, Steve Case, Tim Draper, Elon Musk, and Danny Rimer what startups they would like to invest in next and how much they would pony up for the right busines splan and the right team.

How to Locate A Manufacturer

Finding prospective manufacturers for a specific product is pretty easy these days, and many gladly work with start-ups that prove they can pay their bills.

YouTube’s new ad model

Today, YouTube will announce a new advertising strategy that aims to keep its growing — but very opinionated — audience happy while giving advertisers something more than banner ads and contests to reach them.

Workplaces quit quietly ignoring mental illness

You don’t tell people at work that you have this mental illness. It’s so shameful."

Who Needs Venture Capital?

The "build it for no money" opportunity is highly problematic, particularly if you are in a crowded marketplace (and the web services marketplace is currently very crowded).