Your Data Is Shared and Sold…What’s Being Done About It?

Earlier this month, California Gov. Gavin Newsom signed into law amendments to the California Consumer Privacy Act (CCPA), the most sweeping state data privacy regulations in the country. The law, which takes effect on Jan. 1, regulates how data is collected, managed, shared and sold by companies and entities doing business with or compiling information about California residents. Some observers contend that because no business would want to exclude selling to Californians, the CCPA is de facto a national law on data privacy, absent an overarching federal regulation protecting consumer information.