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Smart Entrepreneurs Seek Social Impact Versus Profits

Socially Responsible Investing

nuclear-power-environmentAn entrepreneur lifestyle that continues to gain in popularity these days is being a “social entrepreneur.” In the simplest of terms, these are people who seek to generate “social value”, rather than profits, and use traditional business principles to provide solutions to social issues

On the surface, this sounds like entrepreneurs who want to build a non-profit organization. Yet the term seems to be more often associated with people who intend to make a profit, but whose work is targeted toward long-term socio-economic change. Think Bill Gates, with his current investments in energy management, or Blake Mycoskie with TOMs Shoes, as opposed to the leaders of the American Cancer Society or Goodwill Industries.

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