Patagonia, Ben & Jerry’s, and 30 other companies tell the Business Roundtable CEOs to put up or shut up
A week ago the Business Roundtable, a lobbying group composed of the nation’s leading CEOs, including Apple’s Tim Cook and Amazon’s Jeff Bezos, announced a decision to change the definition of the “purpose of a corporation” from solely making money for its shareholders to having a commitment that its actions benefit all stakeholders, including its shareholders, of course, but also including its employees, communities, and the environment.
#BCorps are businesses that meet the highest standards of social and environmental performance. @BizRoundtable, we’d like to help you get there, too, to meet your newly announced stakeholder values. Let’s get to work—together.