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Keys To A Winning Public Profile, Online and Offline

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With the reality of LinkedIn, Facebook, and dozens of other websites profiling you, the old-fashioned written resume is an artifact of a hiring practice that is now superfluous. The real “resume” that you have to live with is everything that you or anyone else has posted about you on any site on the Internet. You can’t hide, since no Internet presence is now assumed to be a negative.

Today, most personnel organizations readily admit that they already use the Internet to validate what they see in your written resume. You can bet that if the stories don’t match, they will more likely believe the online version. That’s why I emphasized in an old article, “Google Yourself to See How Other People See You,” how important it is to keep your online image clean.

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