Carbon offsetting for the Internet

Tooling about town in a gas guzzler is obviously bad for the environment, but online car rental broker Vroom Vroom Vroom http://www.vroomvroomvroom.com/ wants you to know that surfing the Web is also destroying the planet.

How so? Each click to a web site consumes electricity, which often is produced by burning coal, which releases CO2 . . . and so on. So the company has launched a quirky online promotion http://www.goodcleantech.com/2008/12/green_up_your_website_with_gre.php to make the Internet a greener place.

Full Story: http://blogs.usatoday.com/technologylive/2008/12/carbon-offsetti.html