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Bias adds an extra hurdle for women entrepreneurs

Stereotypical beliefs about men’s and women’s traits and abilities get in the way of women’s entrepreneurship, new research finds.

Sociologist Sarah Thébaud didn’t doubt that women are at a disadvantage when it comes to starting their own businesses–plenty of evidence proves that to be the case–but she wanted to find out whether or not people are systematically biased in favor of male-led businesses, and if so, why.

by Andrea Estrada

Full Story: http://www.futurity.org/women-business-entrepreneurs-867492/?utm_source=Futurity+Today&utm_campaign=5763c40c6a-March_4_20153_4_2015&utm_medium=email&utm_term=0_e34e8ee443-5763c40c6a-203916893

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