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5 reasons e-mail still trumps social media for marketing
January 19, 2011 /
Over the last few months we’ve been working with a number of our clients on establishing and growing their email marketing strategies. We helped one client send out an email for the first time and saw conversion rates that were 2-3 times higher than their Web site conversion rates. I mean conversions from subscribers to buyers which meant real dollars in their pocket.
Maisha Walker
Full Story: http://www.inc.com/maisha-walker/online-marketings-best-kept-secret.html
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