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Deloitte Study: Enterprise Value of Online Communities Yet to be Realized

September 5, 2008 /

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TOMIS is the Tour and Activity Industry's only one-stop shop for all things digital marketing.

A Deloitte survey of companies sponsoring online communities indicates that enterprises have begun to effectively use social media tools and online communities to engage with customers and employees for brand discussions, idea generation and product discovery. However, the survey also indicates that while these online initiatives are having a positive impact, enterprises have not yet harnessed the true potential of these communities.

Full Story: http://www.deloitte.com/dtt/press_release/0,1014,sid%253D2283%2526cid%253D217168,00.html

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For over 25 years, Montana World Trade Center® has served Montana as a trusted business adviser.

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Prospera helps businesses and communities find their pathway to success, acting as the navigator, problem solver and catalyst for a strong Montana economy.
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