News
Yellowstone TV series bringing people, money to Montana’s Bitterroot Valley businesses
January 24, 2023/

Now that the popular TV series Yellowstone has run for a few seasons, it’s not shocking to see Kevin Costner walking around in downtown Missoula or at the rodeo.
But what may be shocking is the impact the show is having — not just on the tourism industry — but on local businesses in the Bitterroot.
By: Emily Brown



