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The Patagonia Effect – What makes the company different?

April 19, 2021 /

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Patagonia clothing

What brands come to mind when you think about sustainability, climate activism, and positive environmental impact? While you probably thought of your favorite niche company, most of you also considered Patagonia.

Why is that?

Patagonia’s core values are: build the best product, cause no unnecessary harm, use business to protect nature, and not bound by convention.

These all sound great, but are they just empty words?

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