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IEDC Business Retention And Expansion Course, 5/12-13, Missoula, Montana
IEDC BUSINESS RETENTION and EXPANSION COURSE
and/or the 2009 MONTANA BEAR ROUNDUP!
May 12th – 13th, 2009 in Missoula, Montana
Brought to you by MEDA http://www.medamembers.org, in partnership with PPL Montana http://www.pplmontana.com/ and International Economic Development Council http://www.iedconline.org/
Note: You MUST register from the MEDA website to receive the cost reduction.
The agenda http://www.medamembers.org/breiedc.doc cannot describe the dynamic course that is in store for you. Laith Wardi has sent a behind-the-scenes agenda below.
Register Here! http://www.medamembers.org/regisbremontana.html
Lodging and Training Location: Missoula Hilton Garden Inn, 3720 North Reserve Street, Missoula, MT 59808
Reservations Phone number: (406) 532-5300 Hotel website: http://www.hiltongardeninn.com
Hotel rate: $99 single/double; $84 government rate; Hotel cutoff: April 11, 2009 Hotel Block ID: Montana Economic Developers Association MEDA/IEDC Rooms are going fast!
IEDC Business Retention and Expansion Course
Main Themes and Structure
· Exercise—developing your own program
· Where economic development and business retention are today
· Exercise—identifying the real customer
· Why communities should do retention and expansion work
· Customer relationship management and 1-to-1 database marketing
· Best programs around North America
· Identifying best customers
· Key elements of a best practice program
· Exercise—developing a full-fledged action team
· Red flags
· Key measurements and metrics
· Questionnaire development
· Using business intelligence to satisfy client needs
· Various implementation scenarios (local, regional, state/provincial)
· Program marketing and branding best practices
· Common themes
· Exercise—testing your knowledge
Register today!
Gloria O’Rourke
Montana Economic Development Services
118 E. Seventh St; Suite 2A * Anaconda, MT 59711
Ph: 406.563.5259 Cell: 406.490.0462 Fx: 406.563.5476
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