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Books Show How To Engage Clients with Social Media

February 9, 2010/

Social-media marketing is more than just a catchy buzzword, it’s a tool that can take businesses to the next level in customer engagement. But before you dive into a Twitter account, it’s important to understand exactly what social-media marketing tools are, how to use them, and how they can increase sales. Some current books offer advice.

By Richard Pachter

Full Story: http://www.crm-daily.com/story.xhtml?story_id=021001YIZ24I

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