"If you’re gathering data and you haven’t deployed analytics, you’re crazy."

"It’s wrong to start with data. Start by asking what the company should be doing, then reach into the data box, and then apply analytics."

David Rosenbaum

Full Story: http://www3.cfo.com/article/2012/2/analytics_big-data-business-intelligence

Inteneo Systems – Big Data Expertise and Solutions from Big Sky Country. http://www.inteneosystems.com