Rural Roads: Exploring the Frontier of EV Adoption

But what if there were free-thinking farmers, ranchers, and rural families who cut through all the noise and were saving thousands of dollars a year thanks to their EVs? And what if those folks wanted to share their stories, with the hope of helping their neighbors make the switch?

Earlier this year, we scoured the state for rural EV early adopters and found ten trailblazers willing to step into the spotlight. They live a wide variety of lives—from an organic farmer, to a veterinarian, to a ranch mom, to an accountant. And they drive a wide variety of EVs—Tesla Model Y, Chevy Bolt, Ford F-150 Lightning, Rivian, the list goes on. What they share is a love of their EVs—especially the cost savings. Collectively, they’re saving over $38,000 per year in fuel costs.