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ITRR – How much did Montana visitors spend in 2025, and where did they spend it?

July 14, 2026/

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Nonresidents spend over $5 billion in Montana each year. This report examines the distribution of spending across Montana’s six travel regions and among the 19 of the 56 counties with the highest spending, based on an average of 2024 and 2025 spending data.

 

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