2013 MT Governor’s Conference on Tourism & Recreation

Social Media & e-Marketing Training, Team Building, International Tourism (and More) Offered in 2013 MT Tourism Conference Sessions

While our 2013 MT Tourism Conference keynote speakers are providing us a "big picture" look at consumer trends, being authentic and the latest on the Social Media environment, our 15 break-out sessions that follow let you dive into more detail and hands-on experience with tools you can put to work in your tourism business and organization.

Here’s a quick look at the break-out sessions offered Monday afternoon and Tuesday morning at the March 25-26 conference in Helena:

Social Media: Where, Why and Oh Crap! Troy Thompson, Travel 2.0, joins with MT Office of Tourism’s Riana Davidson and Sarah Lawlor for a strategic discussion about using specific Social Media tools and what to do when things don’t go according to plan. (Mon, 1:30 pm & 3:30 pm)

Facebook Laptop Lab: Martin Stoll, Sparkloft Media, leads a hands-on session using Facebook tools for advertising and customer engagement. Pre-registration is required due to limited space. Bring laptop; should be a Facebook Page Administrator. (Mon, 1:30 pm & 3:30 pm)

MT Tourism Research: University of Montana’s Institute for Tourism & Recreation Research Staff provide case study research on the Beartooth Highway, small town hotels and outlook for 2013. (Mon, 1:30 pm)

Team Building: Mark Willmarth, Visions West, Inc, provides tools to build effective teams in our businesses, organizations and communities. (Mon, 1:30 pm & 3:30 pm)

Coming Out on Top-SEM & SEO: Learn how to succeed with search engine marketing and optimization from experts at Spark Communications and Google. (Mon, 3:30 pm; Tues, 10:30 am)

Taking It To the Streets: Using Foursquare, Twitter, Instagram and Other Tools to Engage Your Visitors: Vicky Soderberg, Cygnet Strategies, shows how you can use the gaming features of Social Media to engage visitors to experience things in your place they might not otherwise. (Tues, 10:30 am)

International Tourism Update: Rocky Mountain International’s Mathias Jung, MT Office of Tourism’s Marlee Iverson, and MT Trade Officer in Japan, Mako Sakaguchi, provide updates on the European, Australian and Japanese Markets. (Tues, 10:30 am)

Making Your Community Film Friendly: MT Film Office Manager Deny Staggs shows you how your community can be "Film Friendly," and the benefits of doing so. (Tues, 10:30 am)

So You Think You Know Your MT State Parks?: There’s more to your state parks then you realize. You’ll find that out in this session led by MT State Parks Chas Van Genderen and Jennifer Lawson. (Mon, 3:30 pm)

Montana Tourism Project Update: Gardiner Gateway Project, MT & National Geotourism Projects: The northern entrance of Yellowstone National Park at Gardiner is planning some major improvements and Montana’s two Geotourism Projects are developing internally and participating nationally in a number of exciting initiatives. Representatives from these projects provide updates and opportunities. (Mon, 1:30 pm)

In addition to the topics above, 3 Helena attraction field trip opportunities are offered (limited space, pre-registration required):

A.L. Swanson Gallery & Custom Furniture (Mon, 1:30 pm)

Lewis & Clark Brewery (Mon, 3:30 pm)

Montana Wild Education Center (Tues, 10:30 am)

Click Here[email protected] to see more details on the 2013 MT Tourism Conference agenda and exhibitor/sponsorship options.

If you have any conference questions, give us a call or email:

406-841-2795, [email protected]. or 406-443-1160, [email protected].

Get registered and we’ll see you in Helena!

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