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Rethinking rural economic development – 9/19 – Online

September 19 @ 11:30 am - 12:30 pm

The opportunities and challenges for economic developers in rural areas can look very different in a post-pandemic world, with a significant increase overall in rural migration, demand for rural housing, changing workforce, and the increased need to support small businesses. Some rural EDOs have a renewed focus on placemaking and tourism, while others are responding to the shifts in agricultural technology, and impacts of climate change and natural disasters. It’s clear that small towns and rural areas can be seen as big opportunities for prospective investors, particularly in a world where one’s online presence is not limited by brick-and-mortar or population size. This webinar brings together economic developers from rural regions for a discussion of opportunities, challenges and creative strategies. Host Alissa Sklar, Ph.D., VP Marketing at GIS Planning welcomes guests Terry Burroughs, board chair at FHERO (Florida’s Heartland Region of Opportunity), Rayna Teicheira, economic development director at the City of Navasota (TX) and others from across the US and Canada.

We will cover the following issues and more:

  • Changes in workforce
  • Placemaking, quality of life and tourism opportunities
  • Site selection fundamentals for rural economic development
  • Online strategies for investment attraction
  • Using data for economic development


September 19
11:30 am - 12:30 pm

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