10 things you need to know about lead generation for economic development – 6/25 – Webinar
June 25 @ 11:30 am - 12:30 pmFree
Generating leads for economic development is both an art and a science so it’s critical to understand the process, what to expect, and how to evaluate results. This complimentary one-hour webinar will offer an overview of lead gen best practices and offer practical strategies you can begin using right away. Join GIS Planning’s VP Sales, Stevie Field-Chavez and VP Marketing, Alissa Sklar, Ph.D., along with guest presenters from Research FDI, Davor Davidovic, VP Corporate Development, and Amber Hunter, VP Business Development, North America, as they lay out all you need to know.
We will cover the following:
*Where to start?
*Know your market/region
*Which industries are moving?
*I’ve got a meeting, now what?
*Marketing “musts” to educate the company on your value proposition.
*How to follow-up.