Read more stories about
Montana Office of Tourism & Economic Development >>

MATR Sponsor:


MATR Supporters:

Marketing Montana: How A State With 1 Million Residents Lured 12 Million Annual Visitors

March 27, 2017View for printing

Montana is long on the natural resources all outdoor-minded tourists love--after all, it's home to both Glacier National Park and a sizable part of Yellowstone National Park--yet, when it comes to broadcasting that message, the Big Sky state hasn't exactly had the largest of budgets.

In fact Jennifer Pelej, director of marketing for The Montana Office of Tourism and Business Development (MOTBD), calls it "humble." But rather than let budget limit their reach, it simply forces the team to work smarter.

Full Story: https://rootsrated.com/labs/content-m ... al-visitors
No reader comments so far. Be the first to comment by clicking the button below.





Reprinted under the Fair Use doctrine of international copyright law. Full copyright retained by the original publication. In accordance with Title 17 U.S.C. Section 107, this material is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes.


E-mail this page to a friend!