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Participate in a MSU business management program – Local businesses sought

Local businesses are sought who would be willing to offer Montana State University College of Business senior management students practical business experience in return for business research, marketing and operational advice and data from the students.

Carol Schmidt MSU News

The students are participants in the college’s Management 475 – Management Practicum, class, which has been a successful program for more than 13 years.

One project that students worked on this past spring was a survey for the City of Bozeman Recreation Department. The main objective was to discover the recreational needs of the community and to provide a needs assessment for a disc golf park.

“The management students began by surveying Bozeman High and MSU students and gathered opinions on what they thought needed to be offered through the Recreation Department,” said Sue Harkin, recreation director for the City of Bozeman.

“The information they gathered on the interest level of a disc golf course not only gave valuable feedback, but also allowed us to apply for a $75,000 grant to build the Rose Park disc golf course. This information was a key missing part of what was needed to apply for this grant.

"The project findings and finished report were very beneficial to the community.”

According to Jennifer Morrical, MSU business professor who teaches the class, students will manage special marketing projects requested by area businesses during the fall semester.

"The projects will help businesses meet pre-set management and marketing goals," Morrical said. "Students analyze either the entire, or a portion, of a business in the three-month course. Areas of focus include the market, competition, operations and financials."

The MSU College of Business is taking applications of businesses that may want to participate in Management 475 during the fall semester. All types of businesses are encouraged to be part of this class. For more information, contact Morrical at 994-2093, or e-mail her at [email protected]. The application deadline is Aug. 20.

Contact: Jackie Sather (406) 994-6766 or Jennifer Morrical 994-2093

http://www.montana.edu/commserv/csnews/nwview.php?article=1195

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