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The Biggest Name in Naming: Hear from Lexicon Branding President David Placek at the Market Montana Symposium - 9/11-12, Missoula

August 16, 2016View for printing

David Placek is responsible for driving the strategic and creative vision for Lexicon Branding. Under his leadership, the company has continued to focus on the development of brand names that support business and marketing objectives.

In developing category-changing names like Pentium, Swiffer and BlackBerry, Lexicon has become one of the most influential branding agencies in the world. David leads the company's high technology practice in the Silicon Valley and acts as a senior advisor to many Silicon Valley executives and venture capitalists.

The New Yorker magazine described David as a leader with "an unpredictable imagination." Fast Company magazine claims "no branding agency has generated more envy than Lexicon Branding"

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