News
Eat Your Beer: Why A San Francisco Startup Is Making Granola Bars From Spent Brewing Grains
February 23, 2016 /
MATR Sponsor (view all)
Dan Kurzrock was a freshman at UCLA when he started brewing beer in his frat-house kitchen. The process posed a moral dilemma for the 19-year old that had nothing to do with being under the legal drinking age.
To his dismay, Kurzrock, an economics major with a keen interest in sustainability, was generating 15-20 pounds of grain waste each time he made a batch of beer.
"I was just blown away to see how much raw material we used to make five gallons of beer," recalls the now 26-year-old entrepreneur. "I had this moment of ‘there has got to be a better way to do this.’ I literally felt like I was dumping out these tubs of oatmeal."
Robin D. Schatz
MATR Supporters (view all)
Posted in: Funding and Building your Business