Hard Questions Spark Breakthrough Business Thinking

The entrepreneurs I see are always talking about "disruptive innovation" ideas, but the plans I read are more often linear extensions of a current hot offering, like one more social network with the best of Facebook and Twitter, one more dating site dimension, or another "must-have" accessory for smartphones. Perhaps hard questions need to come before ideas, rather than after.

Martin Zwilling

Full Story: http://blog.startupprofessionals.com/2014/04/hard-questions-spark-breakthrough.html