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Using snow to design safer streets

Massive snowfalls like the one that hit the US east coast this week usually spell trouble for traffic. But critics of America’s car-centric transport network are using the snow – and Twitter – to demonstrate how roads should be redesigned to make them safer for pedestrians.

"It’s a lot like some testing methods we use. Instead of asking people what they want, you watch what they actually do. Often times, people’s voiced preferences aren’t what they actually act on."

By Kate Dailey

Full Story: http://www.bbc.co.uk/news/magazine-25788068

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