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Facebook still relevant communication tool for Missoula organizations – Big Dipper Ice Cream and 10 below zero weather
February 5, 2014 /
Tuesday, a bitter cold day in the middle of winter in Missoula, ice cream probably isn’t on anyone’s mind. But that isn’t stopping Big Dipper Ice Cream General Manger Bryan Hickey from connecting with customers.
From the office in the back of the ice cream shop, Hickey can quickly reach out to the more than 12,000 fans that ‘like’ the Big Dipper Facebook page. It’s a tool that’s changed the business.
By Emily Adamson, KECI Reporter, [email protected]
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Posted in: Montana Business
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