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10 Rules of Thumb for Startup Investment Valuation

Once you have a potential investor excited about your team, your product, and your company, the investor will inevitably ask "What is your company’s valuation?" Many entrepreneurs stumble at this point, losing the deal or most of their ownership, by having no answer, saying "make me an offer," or quoting an exorbitant number.

By Martin Zwilling

Full Story: http://gust.com/angel-investing/startup-blogs/2012/11/19/10-rules-of-thumb-for-startup-investment-valuation/

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