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Location-Based Services in B2B Offer Better Return
August 3, 2012 /
MATR Sponsor (view all)
These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are (Foursquare and Facebook Glancee) . Marketers see it as a better way to target customers, but the current consumer offerings have been slow to deliver.
Martin Zwilling
Full Story: http://blog.startupprofessionals.com/2012/08/location-based-services-in-b2b-offer.html
MATR Supporters (view all)
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