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Start-Up Watch COD: Missoula based Mamalode knows Mom Jeans (and Everything Mom) Are Cool

Companies take many different roads in their journeys to success. We imagine that the path from idea in a garage to IPO is a smooth set of steps from Angel Funding to A, then B, and then filing. But the more I dig into the histories of start-ups the more I am convinced that every company has its own unique story.

And here’s a really interesting one. Mamalode http://www.mamalode.com/ , a start-up based in Missoula, MT, is a combined online/offline publication geared to meeting the needs of today’s Mom. The key to Mamalode, it appears, is the idea that it offers a unique form of respect and admiration for the power and wonder of Motherhood.

by Jim Nichols

Full Story: http://ad-tech.blogs.imediaconnection.com/2011/06/06/start-up-watch-cod-mamalode-knows-mom-jeans-and-everything-mom-are-cool/

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