News
Commit To Your Core: 9 Reasons Why Every Entrepreneur Should Outsource and Where To
The day of the founder doing everything is dead. No one is really a salesperson, marketer, graphic designer, developer and customer service rep. As an entrepreneur you may do all these things, but that doesn’t mean that’s the smartest way to run your business.
Years ago Michael Gerber coined the the term E-Myth, referring to the entrepreneurial myth of people going into business to do what they love, only to realize that 80% of the business has nothing to do with their passion–but instead with building and running a company.team sourcing
This often results in one of two outcomes: The founder hates his job or the business fails–usually the former follows the latter quite closely.
It shouldn’t be this way and it doesn’t have to be.
Scott Dinsmore
MATR Supporters (view all)