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Google browser’s tracking feature alarms developers, privacy advocates

Google’s new Chrome browser has been praised for its speediness and souped-up design, but it contains an unusual tracking feature that has alarmed developers and privacy advocates in the United States and Europe.

Unlike other popular browsers such as Internet Explorer or Firefox, the Chrome browser creates a unique identifier, if activated, that broadcasts information back to Google so the Internet giant can track how people are using its software and gather detailed information such as how often users hit the back button and how many Web pages they load — though not which Web pages they visit.

By Elise Ackerman
Mercury News

Full Story: http://www.mercurynews.com/businessheadlines/ci_10510989?nclick_check=1

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