Boise’s quality of life is draw to valley

Publisher Rick Carpenter is in Sun Valley covering the Boise Metro Chamber’s Leadership Conference. This is the first of a series of items from Sun Valley.

Quality of life ranks as the top reason business owners are likely to continue or expand operations in the Treasure Valley.

During a noon presentation to business leaders attending the Boise Metro Chamber’s Leadership Conference in Sun Valley Monday, Boise State University researcher released a study conducted by marketing professor Trina Sego.

The positives also listed the opportunity for growth, a strong local economy, strong work ethic and access to decision makers as the top reason they want to stay in the valley.

by Rick Carpenter

Full Story: http://www.idahobusiness.net/archive.htm/2008/04/28/Boises-quality-of-life-is-draw-to-valley