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Workers Get Incentives to Live Greener

February 26, 2008 /

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Bear Paw Development Corporation is a private non-profit organization created for the purpose of administering programs to help improve regional economic conditions in Hill, Blaine, Liberty, Chouteau and Phillips Counties and the Fort Belknap and Rocky Boy's Indian Reservations.

Perks Help Spread A Firm’s Mission And Foster Goodwill

It irked Greg James to see some of his employees roll up to work in hulking, gas-guzzling sport-utility vehicles — often driving more than 40 miles a day round trip.

So in 2005 he finally did something about it.

The chief executive and founder of Topics Entertainment Inc., a Renton, Wash., DVD and software publisher, Mr. James established an incentive program that offers its 55 employees $1,000 to trade in their automobiles for one with fewer cylinders in the engine. Buying a hybrid or biodiesel vehicle earns them $2,500, while car pooling at least three days a week pays $300 annually split between the ride sharers.

By KELLY K. SPORS

Full Story: http://online.wsj.com/article/SB120398248571792011.html?mod=djemSB

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