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Tourism goes broadband – Online tours and other offerings help promoters make timely pitches for the world’s destinations

The same Internet that’s making so much of the world just a virtual click away is revolutionizing the way the US tourism industry entices people to come visit in person.

Marketers who not long ago waited for prospective tourists to send in postcards to get a glossy brochure have pushed into dramatically more timely promotional tactics, like video clips, live webcam feeds, and downloadable video tours. From Philadelphia to Oregon, US destinations are offering advanced tools for planning and generating a detailed itinerary that can be downloaded to a hand-held computer.

By Peter J. Howe, Globe Staff

Full Story: http://www.boston.com/business/personaltech/articles/2006/09/25/tourism_goes_broadband/

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