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Bringing Innovation to the Classroom

So far, B-schools aren’t doing a great job of making innovation a key element of the curriculum. But it’s increasingly central to business success

MBAs Need Innovation NOW! Today’s MBAs are increasingly aware of the creativity and flexibility required to stay on top of an intense job market. To help them stay competitive and on an upward trajectory, the first tool they should slip into their belts is an understanding of the discipline of innovation.

By Jeneanne Rae Businessweek

Full Story: http://www.businessweek.com/innovate/content/feb2006/id20060227_276026.htm?link_position=linkxtra

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