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Colleges going cyber: Tech transforms recruiting

March 2, 2006 /

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The day after the Super Bowl, the undergraduate admissions office at Case Western Reserve University in Cleveland e-mailed 108 high school seniors in the Pittsburgh area to congratulate them on the Steelers’ victory.

That might seem odd. After all, what does the Super Bowl have to do with college admissions?

But technology is transforming how colleges communicate with high school students they are trying to woo.

By Alvin P. Sanoff, Special for USA TODAY

Full Story: http://www.usatoday.com/tech/news/techinnovations/2006-03-01-cyber-recruiting_x.htm

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