Super Vision Sans Bionics. Sharper Image, Better Performance

Before he became an inventor and businessman, Ron Blum was a practicing opthalmologist. About twice a year, he would encounter a patient whose eyesight was better than 20/20. Such cases of super vision were a phenomenon that Blum and the science of opthalmology couldn’t explain.

"I would just say to the person: Consider yourself blessed," says Blum. "I never would have believed that I would be running a company 20 years later that was developing a product that could give supervision to anyone."

That company, PixelOptics of Roanoke, Virginia, just won a $3.5 million Department of Defense grant to refine its "supervision" technology, which Blum claims could double the quality of a person’s eyesight. "Theoretically, this should be able to double the distance that a person can see clearly," he says.

By Sam Jaffe

Full Story: http://wired.com/news/technology/0,70181-0.html?tw=wn_index_2

***

Sharper Image, Better Performance

By Gretchen Cuda

With over 10 inches of rain in January alone, one would be hard-pressed to find a single person sporting sun glasses at Nike headquarters in Hillsboro, Oregon. But that hasn’t kept Nike designers from thinking about sunny-weather sports.

The company has teamed up with contact lens maker Bausch and Lomb to create performance-enhancing contact lenses called MaxSight. They’re a tinted version of daily disposal lenses for athletes that reduce glare and improve visual acuity.

Full Story: http://wired.com/news/technology/0,70154-0.html?tw=wn_index_5