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Givin’ it to Google: Using an XML Sitemap to Boost Your Site

Search engine experts have been hounding Google to accept XML feeds from webmasters who want to update their site information. When Google recently introduced the beta version of Google Sitemaps, they showed experts that they have been listening – at least in part.

Google Sitemaps is a very useful feature for large shopping sites and other sites with frequently updated or changing content. It ensures that the search engine result listings related to their web site stay fresh and up to date.

The initial results of Google Sitemaps seems encouraging. In a recent test, pages were crawled by Google within 14 hours of submitting a sitemap file. Without a sitemap file, this site had taken weeks until updates were detected and applied.

Some search engine experts are discouraged that Google didn’t implement a real-time ping server that allows sitemap submissions to occur within seconds. And, that feeds need to be continually submitted when changes occur. Nevertheless, offering Google Sitemaps is a step in the right direction.

It’s also empowering one.

Troy Janisch

Full Story: http://wistechnology.com/article.php?id=1977

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