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Ten steps for successful entrepreneurial online marketing

More and more small businesses are finding it essential to market their products and services online. Not only is such marketing relatively inexpensive, but also customers are increasingly turning to the Web to research companies, compare product features and prices, and purchase online. A company that does not take advantage of the Web and email to market their business can lose valuable customers.

With millions of companies clamoring for attention online, however, it’s all too easy for your emerging company to get drowned out by all the noise. There’s no surefire way to rise above the crowd, but there are plenty of cost-effective techniques to make your Web site more visible. Time and perseverance remain the real keys to a successful online marketing program, and there are some concrete steps you can take to increase your presence online.

By Richard D. Harroch, AllBusiness.com
Reprinted courtesy of EntreWorld.org

Full Story: http://www.usatoday.com/money/smallbusiness/2005-03-02-entre-4-feb_x.htm

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